In October, RIOblanco participated in two major international fruit and vegetable industry events: Fruit Attraction 2026 in Madrid, Spain, and the IFPA Global Produce & Floral Show in Orlando, United States.
On behalf of the company, Ricardo Koch, General Manager; Nicolás Damm, Sales Manager; and Mateo Pacheco, Market Manager, attended the 18th edition of Fruit Attraction alongside Raimundo Peppi and Sandro Peppi in Madrid, Spain, and the team later attended the event organized by IFPA.
Regarding the importance of participating in both trade events, Nicolás Damm highlights the value of these opportunities. “Both trade events have established themselves as very important gatherings for us. IFPA, which we have attended practically every year, remains a key event, especially given the volume of business we generate in Canada, the United States, and Mexico. It also allows us to meet with many of our partners in Latin America. Meanwhile, Fruit Attraction in Madrid has increasingly established itself as a highly significant trade show, with a strong presence of customers and producers from around the world,” he explained.
Taking part in both trade shows made it possible to hold more than 40 in-person meetings with clients and suppliers, with the aim of strengthening business relationships and generating new business opportunities. Also, among the most relevant topics in these conversations was, of course, the impact that El Niño phenomenon is having on agriculture. “This year, the topic of El Niño and its effect on cherries and grapes was definitely a widely discussed issue and one that has everyone a little nervous. It was also an opportunity to wrap up the past kiwi season, which ended recently,” added Nicolás Damm.
As his final assessment, Nicolás Damm gave a positive evaluation of the experience at both trade shows. “These events allow us to continue strengthening trade relationships, and given the timing and the importance of our products—such as cherries and grapes—they serve as an excellent kickoff to the season,” he concluded.
RIOblanco
